Hi Reed
After uploading the firmware, were you able to use Tera Term/Putty to verify that the firmware is installed and operating correctly ?
ie To find out that the firmware is running correctly, launch a terminal emulator, eg Tera Term, PUTTY, and connect to the UNO using a serial connection at 115200, 8 Data Bits, 1 Stop Bit, No Parity Bit. Typing V<enter> into the terminal emulator should result in a response of 1.3. If U can't make a connection into your UNO from the terminal emulator, then something very strange is going on, eg incorrect COM port, another program has the COM port opened already.
73
Peter - GM8JCF